30,000 SMOKERS DIE ANNUALLY IN KENYA
By Kelvin Majanga
Kenya is falling behind the rest of the world in
the ongoing battle to save the lives of millions
of smokers, in the Campaign for Safer
Alternatives (CASA) .
A new report from Europe shows leading
international health bodies, including the World
Health Organization (WHO), are endorsing
innovative alternatives to tobacco, such as e-
cigarettes and nicotine pouches.
Kenya’s lack of support for tobacco harm
reduction products (THRs) is effectively a death
sentence for many, says CASA chairman
Joseph Magero.
“If we are serious about reducing the 30,000
tobacco-related deaths in Kenya every year, we
must give smokers a realistic route to quitting
cigarettes,” Magero said.
“The rest of the world has woken up to
alternatives that have been scientifically proven
to be 95% less harmful than cigarettes.
“Kenyan smokers should have the right to
choose these safer alternatives. We need to
embrace this safer future, as it is the only future
some smokers have.”
The report in Spain’s El Espanol cites the
conclusions of the WHO and more than 20
other health bodies from nations including the
UK, France, Germany, USA and Canada. All
found that alternative nicotine products are
safer than cigarettes and are an effective tool
for quitting.
The report observed that the wide availability of
such products outside of pharmacies – in retail
outlets where cigarettes are sold- appears to
be behind the increased number of successful
quit attempts. In the UK alone, vaping has been
identified as the reason behind an extra 50,000
smokers quitting each year.
“This global evidence shows that alternative
nicotine products can provide a lifeline to
Kenya’s three million smokers, particularly for
those who had given up on giving up,” Magero
said.
“They are less risky than combustible
cigarettes and offer short-term attainable goals
rather than long-term ideals.
“We should not allow dogma and
disinformation to disallow a new way for
Kenyan smokers to quit.”
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