SAFARICOM DIGITAL ACADEMY TRAINS FIRST 60 STAFF

SAFARICOM DIGITAL ACADEMY TRAINS FIRST 60 STAFF

By Wangechi Wahome

Kenya’s giant telecommunications Safaricom unveiled a program that will empower and train employees who are looking to shift to new digital careers.

Known as The Digital Academy, the initiative especially caters to employees working in technology careers that are becoming automated as computers gain more capabilities and take on more roles.

In the first phase that began early this year, Safaricom has already fully trained 60 of its staff and placed them in new roles.

An industry first, the initiative is also helping the company bridge a shortage of talent as it seeks to bridge a customer shift to increasingly digital lifestyles.

This digital transformation has been behind the growth of demand for data scientists, data analysts, and new-age programming experts amongst other roles.

“Safaricom operates in a fast paced environment where technology is ever changing.

Recent advances have automated sections of our network meaning that certain careers will soon no longer be necessary.

At the same time, these changes are driving demand for new skills where there is a shortage of talent in the market.

The Digital Academy is a human resource innovation that has enabled us to both empower our staff with new skills and to have the right mix of talent based on our customer needs,” said Michael Joseph, CEO, Safaricom.

The Digital Academy offered a six month full-time course in five programs including Technology Automation, Cloud Computing, Cyber Security, Data Science, Emerging Network Technologies and Mobile Application Development.

The first three months of the course were classroom-based with the last three months seeing the employees practically applying their new skills in developing new workplace innovations.

Among the tools that the employees have developed during the training is a Data Revenue Analysis and Prediction Tool, and a Home Fibre Customer Satisfaction Analysis Solution.

All 60 employees remained under employment for the duration of the program with Safaricom also fully footing the costs of the training.

Following the success of the first phase of the program, the company plans to partner with both local and global players to roll out the Digital Academy to more of its staff in coming months.

Besides the academy, Safaricom has also deployed a digital learning platform that will provide on-the-job training in more than 10,000 courses to its entire staff.

Safaricom transforms lives.

We provide voice, data, financial services and enterprise solutions for a range of customers, small businesses and government, using a variety of platforms.

We delight over 31.8 million customers, providing over 200,000 touch points for our customers and offering over 100 different products under our portfolio.

Listed on the Nairobi Securities Exchange and with annual revenues in excess of KES 200 Billion, Safaricom invested KES 38 billion in infrastructure this year, providing over 93% of Kenya’s population with 4G and 3G coverage and providing 2G coverage to 96% of Kenyans.

Safaricom has harnessed its proprietary fibre infrastructure to build a dedicated enterprise business, which provides managed I.T. services to clients in the East African region.

Safaricom pioneered commercial mobile money transfer globally through M-PESA, the most successful service of its kind anywhere in the world.

Launched in March 2007, M-PESA now has over 22.6 million active customers and over 167,000 M-PESA Agent outlets countrywide.